Hibou BV
Generaal Vetterstraat 82-2
1059 BW Amsterdam
Nederland

KvK
72072423
BTW
NL 858974022B01
Our approach

Gaining influence
with a well-
considered opinion.

Hand houdt rood puzzelstukje naast blauw puzzelstukje op grijze ondergrond.
WE START WITH 
DATA. DRIVEN BY 
INSIGHT.
Step 1WE START WITHDATA. DRIVEN BYINSIGHT.We always start with deep research into what’s reallygoing on in society. We analyse search behaviour,social media conversations, forums, reputation data,and the attention competitors are getting. That’show we uncover the topics that truly matter to ourclients.
CLAIM YOUR 
AUTHORITY. START 
WITH YOUR OWN 
CONTENT.
Step 2CLAIM YOURAUTHORITY. STARTWITH YOUR OWNCONTENT.Your website is your foundation. If that’s off,everything else will be too. We make sure yourcontent hits home and matters in the real world.No empty buzzwords, but stories that count.So your audience doesn’t just see you, buttakes you seriously.
A STRUCTURAL 
CONTENT AND PR 
APPROACH—BUILT 
ON SUBSTANCE.
Step 3A STRUCTURALCONTENT AND PRAPPROACH—BUILTON SUBSTANCE.Based on the insights we uncover, we develop contentand PR campaigns with a backbone. Not one-offs, butongoing. That’s how we build a brand that truly takesa stand.
PROFESSIONAL
INFLUENCER
MARKETING.
Step 4PROFESSIONALINFLUENCERMARKETING.No sponsored smiles, but credible collaboration.We connect brands with influencers who know whatthey stand for—and aren’t afraid to speak up. We’drather have a small voice with impact than a big reachthat says nothing.
YOUR OWN DIGITAL
BRAND AUTHORITY.
Step 5YOUR OWN DIGITALBRAND AUTHORITY.As an authority, your online voice is always on.To us, so-called ‘Digital Humans’—AI-poweredbrand personas—aren’t a gimmick, but a strategictool to claim authority. We help our clients developtheir own digital brand authority.
Ownit

Our
services

  • Analysis & Research
  • Media analysis
  • Media & Public Relations Insights
  • Site Insights
  • Influencer Insights
  • Content
  • Communication Strategy
  • Content Editing & Creation
  • (Owned) Platform Development
  • Public Relations
  • Public Relations Strategy
  • Campaigns
  • Lobbying & Media Relations
  • Social Media Strategy & Content
  • Crisis & Issue Management
  • Media Training
  • Boiler Room Crisis Simulation
  • Social & Influencers
  • Strategy & Concept
  • Creation, Digitalisation & Design
  • Interactive Digital Human
  • Campaigns
  • Social Media Approach
  • Impact
  • Social Impact
  • Media & Public Relations Impact
  • Site impact
  • Influencers Impact

To own it, you need to innovate.

Discover our innovation hub
Hand houdt een gloeilamp vast tegen een neutrale grijze achtergrond.
Hand houdt een gloeilamp vast tegen een neutrale grijze achtergrond.

To own it, you need to innovate.

Many of our people come from journalism.

We understand how societal debates work. We feel the pulse of the times. This is how we help brands claim their place in the bigger story.

About us
Man in witte hoodie kijkt geconcentreerd naar computerscherm op kantoor.